Back in 2000 there was this movie called “What women want” about a guy who gets electrocuted who wakes up able to read women’s minds and use this knowledge to get ahead with both women and in business. . Being able to read people’s minds has been a wish of the human race for ages, especially businessmen and politicians. Machine learning is the next best thing, with deep learning being implemented into search algorithms as a method of predicting what users actually meant. RankBrain is already doing it, by learning what specific users are actually looking for and offering results based on former searches a user has made; thus offering a better experience to the user. We all know that content is king, therefore entwining it with great experience and…

When we approach SEO, we need to remember one thing - every keyword matters. This last year, Google has decided that the keyword planner would not be available for inactive accounts so we need to reinvent the wheel. Even if we pay Google, we won’t always get accurate numbers but only ranges without pinpoint accuracy. There are a number of free tools, freemium ones and paid. Each one claims to have the upper hand. We’re going to offer you guys three keyword planning tools, each one with its advantages and disadvantages: Ahrefs - This one is Eli Schwartz from SurveyMonkey’s favorite; a powerful tool that provides keyword ideas, alongside their field tested backlink reporting and organic traffic dashboards. Up: if you sign up for a paid version and cancel it,…